The Expansion of Asian Brands into Europe: Key Challenges

At many industry conferences, one question still tends to dominate: should Asian brands enter the European market? Conversations at eTail Asia in Singapore, however, show that for many companies in the region, that stage is already long behind them. The decision has been made: Europe is the next step in their global expansion. In practice, […]
From Market Entry to Scalable Growth:How Asian Brands Can Build EU-Ready E-commerce Operations

In 2024, global cross-border e-commerce was valued at more than USD 3.4 trillion, with forecasts projecting growth to nearly USD 20 trillion by 2033, representing an annualized growth rate exceeding 21 %. Europe accounts for more than 30 % of this global cross-border opportunity and over €840 billion in e-commerce sales annually, making it one […]
Fulfillment in Poland vs. the Netherlands in 2026: Why UK E-commerce Companies Are Moving Their Operations to Poland

We all know the situation that followed Brexit. It made logistics for UK e-commerce more expensive and less predictable, especially for deliveries to EU customers. According to the UK Trade Policy Observatory, the average delivery time from the UK to EU countries has increased by 2–4 days due to customs procedures and administrative barriers. At […]
Compliance-First Logistics. How to Support the Tobacco Industry’s Growth the Right Way

If there’s one industry operating in one of the most tightly regulated environments in Europe, it’s tobacco. In Poland—as in the entire EU—tobacco advertising has been banned for years, and promotional activity is strictly limited to point-of-sale displays and below-the-line communication. These strict legal requirements force tobacco brands to act with precision—at every stage […]
From challenges to perfection – how Fulfilio solves key issues of POSM customers. Interview with Hubert Podlaski

“Are POSM materials still relevant in the era of digital advertising?” This question appears increasingly often in industry discussions. Despite the dynamic growth of investments in online advertising, which reached almost PLN 5.3 billion in 2023, an increase of 8.6% compared to the previous year, physical promotional materials at points of sale (POSM) still play […]
5 signs that you should consider outsourcing your logistics

In this article, we will discuss five signs that indicate your business may need professional logistics and show how the right partner facilitates expansion into new markets.
Omnichannel in e-Commerce: Integration of sales channels and logistics

Is your company ready for the logistical challenges of omnichannel? Consider the promising benefits that sales channel integration can bring, such as streamlined order fulfillment and improved operational efficiency. This could be a game-changer for your company.
Choosing the best logistics provider for your e-Commerce business

This article will equip you with what criteria should be considered when choosing a logistics service provider, empowering you to provide your online store with solid support on the path to success.
How to optimize warehouse processes in e-Commerce?

n this article, we will provide practical solutions that will help you optimize your operations, reduce costs associated with your business, and improve customer satisfaction. You, as a business owner or manager, play a crucial role in implementing these solutions and driving the success of your business. Using the example of Fulfilio’s business, you will be able to learn how to manage a warehouse effectively and whether you need an experienced logistics partner.
Fulfillment services in e-commerce – practical strategies for optimizing logistics processes

In today’s changing e-commerce world, efficient fulfillment is vital to ensuring the success of companies selling online. With the growing popularity of online shopping, customers have increasingly higher expectations regarding the speed and quality of delivery. To meet these requirements, e-commerce companies must invest in reliable logistics solutions to ensure effective order processing and high customer satisfaction.